A symbolic place of perfumery
The olfactive relationship of Paris started more than 3000 years ago. In the beginning, perfumes were used as a part of religious rituals. After the First World War, during the Roaring Twenties, the French artistic activity reached its peak in Paris. Paul Poiret is one of them and is considered the first fashion designer to bring out his own perfume. Later Paris witnessed the growth of many great master perfumers who influenced the cultural and olfactory journey in the capital city. The ride continues in beautiful and later niche perfumes find their place in the French capital. Today olfactive imagination runs free and has found its path in niche perfumery.
If Grasse is considered a pioneer in terms of world perfume production, Paris takes over by hosting the biggest perfume houses. While niche perfumery puts art and imagination as an inspiration for its creation, it’s not surprising that Paris with its enormous cultural richness became its cradle. Finally, it became the hub for the modern perfume that we wear today as an essential luxury accessory for every Parisian’s life.
Yves Saint Laurent Mon Paris, Jean Paul Gaultier Scandal in Paris, Lancôme x Emily in Paris… the list goes on. If so many brands make the city of love a perfume hub, it is not just a coincidence or an honor to the French capital. Being the epic center of global fashion and luxury, Paris is closely linked by these traits to the world of perfumery. That’s how the city of light turned into a major hub in perfume history.
Many places and construction in Paris became the inspiration in the world of perfumery like the botanical garden and the Luxembourg garden play a central role in the design of perfumes. More than a luxury, perfume became an ultimate accessory to the Parisian Lifestyle. The energy of its people and its storied streets often inspire the fragrances and awaken the senses. So next time when you walk through the Parisian streets experience yourself with this never-ending French love story.
